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République tchèque

Compléments alimentaires, cosmétiques & aliments bio

The Czech Republic offers a stable and growing market for health and beauty products with increasing consumer awareness.

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78 871 km²

Area

10,7 mil

Population

Prague

Capital city

1,3 mil

Capital population

Faits économiques de l'année dernière

  • The Czech Republic is the ninth strongest economy in the European Union, moving up five places from the previous year and now stronger than Belgium or Italy, for example. This improves its position among European economies.
  • The most complex economy in Europe – according to the Economic Complexity Index (ECI), the Czech Republic is one of the two most complex economies in the EU and ranks seventh globally (=ability to withstand external fluctuations thanks to diversification).
  • Inflation has fallen significantly from the record highs of 2022 and 2023. In June 2025, it stood at around 2.7-2.9% and has remained within this low range in recent months.
€1916

Average salary

4,2%

Unemployment

94,2%

Internet activity

+2,0%

GDP

Notification et enregistrement des compléments alimentaires

En République tchèque, la notification d’un complément alimentaire avant sa mise sur le marché est obligatoire. Les entités étrangères ayant une activité en République tchèque (entrepôt, succursale, etc.) ont également l’obligation de s’enregistrer en tant que FBO (entité responsable du produit). Grâce au principe de reconnaissance mutuelle des notifications au sein de l’UE, seul un produit entrant pour la première fois sur le marché tchèque doit être notifié.

Frais de notification : la notification est gratuite

Langue requise pour l’étiquetage : tchèque

E-commerce

  • E-commerce has been growing steadily for 10 years; in 2025, it reached a turnover of approximately USD 8.03 billion (approx. EUR 7.45 billion), up 4.98% year-on-year.
  • The largest market share is held by the fashion, cosmetics, and consumer goods categories (72% of the B2C market in 2024).
  • The Czech market is dominated by the Mall, Allegro, and Amazon marketplaces; however, tens of thousands of local e-shops supported by a strong network of logistics and payment solutions are also growing.

49 700

Number of e-shops

7.3 million

Online shoppers

5%

Year-on-year growth of e-commerce

17%

Share of online purchases in retail

Méthodes de paiement

Mode de livraison

Chiffre d'affaires de tout le e-commerce

Produits sains dans l'e-commerce

By « healthy products » we mean dietary supplements, eco cosmetics, and organic foods. Sales of « healthy products » are generally on the rise not only in the Czech Republic but throughout Europe.

More detailed information on the turnover of selected subcategories or VAT rates can be found below.

Chiffre d'affaires des compléments alimentaires

Chiffre d'affaires des dermocosmétiques

Chiffre d'affaires de tous les produits alimentaires

Taux de TVA

12 %

Dietary supplements

21 %

Cosmetics

12 %

Organic food

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